The WebsitesInWP Blog
Keyword Research Basics: 10 Important Questions You Need to Know
Are you struggling with keyword research? Are you trying to understand the keyword research process but still feeling lost? Don't worry — you're not alone. I get asked questions about keyword research basics all the time. Keyword research is the foundation of any...
How to Easily Upgrade WordPress Plugins with Confidence in 2023
If you do your own site management, this article will teach you how to upgrade WordPress plugins yourself. No tech support required! When you log in, you might see little red circles with numbers in them next to items in the left-hand dashboard menu. These are...
WordPress Security: Here Is What You Need to Know
WordPress security is certainly not a glamorous topic. It’s easy to put off and put off…until your site is down and you have no easy way to put it back up. Then, WordPress security becomes the hottest topic in your world! There are 4 main parts of WordPress security: ...
Message Match: How to Build Trust and Get More Clicks
Message match is when the message from one part of your funnel matches what the user sees when they land on the next part of your funnel. Basically, message match means being consistent from start to finish. While message match mostly relies on the words involved, you...
What Is The Curiosity Gap? (How to Use It For Better Email Subjects)
The curiosity gap is a theory that has been around for years. But now, it's being used as a content marketing strategy. People want to know what's coming next. So, when something interesting comes up, they are naturally curious. You can leverage this curiosity in your...
Where to Find Free Images for Blog Posts
We all want to find free images for blog posts, social media posts, slideshows, presentations, and other content/projects. Don't just go to Google Images. The likelihood that you'll choose copyrighted material is high. Instead of infringing on someone's copyright,...
Optimize Images Before You Upload Them To Your Site
One of the most common reasons a web page takes forever to load is the size of the images used on the page. To help keep your page load times speedy, optimize images before you upload and use them on your site. By "size", I don't mean just its dimension in pixels....
Can You Describe Your Business in One Sentence?
When you can clearly and completely describe your business in one sentence, you understand who you serve and how they benefit. This exercise helps.